by AuthorityCommunications | Digital PR
To get ahead of competitors and hold your place, you need to continuously build on your brand awareness. When you think of brands such as Starbucks, Visa, and Heineken your brain can instantly think of their logo or brand colours, this is because big companies have...
by AuthorityCommunications | Digital PR
Having a small company doesn’t mean that you can’t compete with bigger businesses; you just need to be aware of the ways to promote your business online. There are many resources and online tools that you can use to achieve this – including this guide! Covering...
by AuthorityCommunications | SEO
When building a business online, the words ‘Search Engine Optimisation’ (SEO) can seem daunting and often, users who have just built a website don’t know where to start. SEO is a process in which you set up your website and content to show up through online search...
by AuthorityCommunications | Technical
There are few things more annoying than a website that doesn’t load quickly. Who wants to spend their time staring at a blank screen, after all? If visitors to your site find themselves in this situation, then they’re sure to navigate elsewhere – at a cost to your...
by AuthorityCommunications | Linkbuilding
Recently I have been running some comparative industry data reports for a client, looking at individual site metrics such as overall organic search visibility, link data, quantifying numbers of quality links defined by TrustFlow 20+ domains. (Majestic). I thought that...
