Why choose Authority

We only charge you for results 

Other PR agencies can be incredibly expensive for no guaranteed press. We operate on a pay-per-results business model, meaning we will only get paid if you get successful coverage. Any conversations we have, press releases or pitches are unpaid unless we get you press. Therefore, we have an investment in you- no other PR agencies can say the same!  

Our pricing is refreshingly simple

You simply set the monthly budget, and we charge for results up to that budget spend. 

Authority gains placements which are then charged according to the websites Domain Authority score. Any unused budget is rolled over to the following month and excess link placements are taken from the following month. 

We offer risk-free services

With no fees charged for account management, asset creation or strategy workshops, your budget can solely focus on ROI. 

We go beyond traditional PR strategies 

Conventional PR focuses on brand awareness. Our proactive and reactive digital PR strategy goes much further, aligning with your business objectives to achieve measurable results such as traffic and sales.

We work across varied sectors

From beauty to travel, interior design to food, we’re able to deliver our safe, strategic and scalable Digital PR services to any company in any market category.


We’ve got experience in dozens of industries, with clients of all shapes and sizes. We can find a way to work with most budgets, so get in touch with your needs.

What’s our process?

Our four-step process is designed to provide optimum organic results for your business.



Getting to know your brand, KPIs and target audience, helps us understand the type of coverage that will deliver the best results for your business



If you want to stand out in today’s noisy digital landscape, effective PR must be supported by creative content. At Authority, our talented team of designers are always on hand to produce engaging on-brand assets and visuals for our campaigns.



Great content and coverage will only deliver results if it is seen and consumed.

Drawing on 20 years of experience working in the global media industry, our distribution list of press contacts is as extensive as our expert knowledge of the ever-changing online media landscape.

After identifying a business’ target publications and contacts, we apply a mix of proactive and reactive strategies to maximise the opportunity of securing quality coverage.


If you’re keen to try out a campaign – or just to learn more – get in touch using the form below